21 Sales Core Selling Competencies
Found this insightful website: https://stats.objectivemanagement.com/
It lists 21 Sales Core Selling Competencies—a great reminder of how diverse and versatile the role of a sales professional truly is. These competencies highlight the different skills needed to excel in sales, but let’s be honest: no one can master them all.
Here’s the real challenge:
You can either work on your weaknesses (which might go against your natural tendencies)
or double down on your strengths and find a role that best suits you.
The key is identifying where you thrive!
Here are the 21 competencies:
1. The Hunting Competency: Capabilities for prospecting new opportunities.
2. The Reaching Decision-makers Competency: Ability to meet the decision-makers and manage barriers.
3. The Relationship Building Competency: Building lasting and meaningful connections.
4. The Consultative Selling Competency: Uncovering compelling reasons to buy through a consultative approach.
5. The Selling Value Competency: Quantifying value rather than selling on price.
6. The Qualifying Competency: Thoroughly qualifying opportunities.
7. The Presentation Approach and Context Competency: Presenting the right content, to the right people, at the right time.
8. The Closing Competency: Closing deals efficiently and on time.
9. The Milestone-Centric Sales Process Competency: Following a structured sales process with clear milestones.
10. The Sales Technology Competency: Leveraging CRM, social selling, and video for sales success.
11. Doesn’t Need Approval: Not letting the need to be liked prevent effective communication and challenging the status quo.
12. Stays in the Moment: Using active listening skills and staying focused.
13. Supportive Beliefs: Sales beliefs that support, rather than sabotage, sales success.
14. Supportive Buy Cycle: Aligning personal buying behavior with ideal sales outcomes.
15. Comfortable Discussing Money: Confidently discussing finances with prospects.
16. Handles Rejection: Quickly bouncing back from rejection.
17. Desire for Success in Sales: Strong drive to achieve greater sales success.
18. Commitment for Success in Sales: Willingness to do whatever it takes to succeed.
19. Outlook: A positive outlook on both personal growth and the sales career.
20. Responsibility: Owning results, rather than making excuses.
21. Motivation: The inner drive to achieve exceptional sales success.
It’s fascinating to see how many layers there are to sales success.
Which of these do you find hardest to master?
And what’s one competency you think is missing?
#Sales #SalesLeadership #SalesSkills #SalesCompetencies #SalesTraining #ProfessionalDevelopment